WE ARE  V I S I O N V E R T I C A L

Vision Vertical is a fully-integrated consultancy based in Toronto, specializing in digital marketing, business strategy, branding and process improvement. Digital by nature, we’re passionate about building and executing results-oriented business strategies that transform the way you and your audience view your brand. Give us your vision and we’ll take it higher, increasing your brand presence, online success and profit along the way.

Our Leadership

Chanèle McFarlane
Chanèle McFarlaneCo-Founder
Chanèle is a passionate digital marketing and PR strategist with extensive experience working in both the private and public sector. Having worked in a variety of industries, she brings a unique and innovative perspective to each client project (including an eye for spelling and grammatical errors like no other!). She specializes in developing strategies that bridge the gap between traditional and digital tactics, ensuring that every client receives the exposure and engagement they deserve. When she’s not working, you’ll likely find Chanèle reading, scrolling through her social media feeds and snacking on popcorn.
Christopher McFarlane
Christopher McFarlaneCo-Founder
Christopher is a highly experienced business analyst and certified project manager (PMP), specializing in agile and process improvement projects. As a certified Scrum Master (CSM) and Lean Six Sigma Green Belt (LSSGB), he has a consistent track record of success in the management of critical business projects. He’s passionate about solving business problems as they bring the opportunity to research, collaborate, gather data and synthesize that data to uncover solutions. He has a keen eye for detecting business inefficiencies and launching process improvement projects that finish on time and within budget. Christopher enjoys spending his spare time focusing on his personal fitness.

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